“Would a rose by any other name smell as sweet?” –Shakespeare, Romeo and Juliet There’s been a lot of conversation lately about names and social media. Google caught flak for requiring people to register their real names on their account or risk banishment to some Googlitary Confinement where no one hear you search. There’s also [...]
I recently had a client contact me who was confused about what her business’s Facebook presence should be as part of her social media strategy. She was in a pretty social industry to begin with and had a loyal following, but over the years she had accumulated her own friend profile page , a page [...]
I had a little fun with my Facebook friends recently that I think would make a great social media trick for business owners looking for fun, innovative was to engage. First, I updated my status to say: “Do you want to know a secret?” I let everyone respond and speculate over what the secret could [...]
Social media is all around us. As hipster-ish as it sounds, it’s still true. Before Twitter, Facebook, LinkedIn and the like, we all formed friendships, had conversations, and networked with other people who had interests similar to ours. Nothing these technologies have brought to us gives us anything we didn’t have before, which is why [...]
There is little, if any, reason to go to a theater anymore. Cable providers like AT&T and Time Warner offer on-demand rentals of films, and services like Netflix, Redbox, and Zediva are bringing us closer to brand new movies than ever before. They also offer the convenience of being as close as our computers, Playstations, [...]
As you may have read in this post, the decision was recently made to cut all remaining staff and sell off existing inventory at the e-commerce start-up where I have worked for nearly two years. I am sad about this, but ever hopeful for the next chapter in my life. I was given 6 weeks [...]
You’ve been to countless seminars. Listened to hours of speakers over podcasts, webinars, conference calls, and bathroom stalls. You’ve read whitepapers, Kindle screens, and iPad e-zines. You’ve even poured over pages of your own notes hoping to find one original nugget of information you can make your own or use to help your business. I [...]
I felt like writing a quick post this Labor Day (or Labour Day to our friends to the North) before gearing up for another week of work to talk about something that everyone on every social network can relate to, something I like to call “The Zombie Request”. Let me give you an example: I [...]







