Social Media Brat 2.0 - Blog posts on social media marketing, small business, and startup life

engagement

There is little, if any, reason to go to a theater anymore. Cable providers like AT&T and Time Warner offer on-demand rentals of films, and services like Netflix, Redbox, and Zediva are bringing us closer to brand new movies than ever before. They also offer the convenience of being as close as our computers, Playstations, [...]

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Walking into a small business with little or no social media presence has been a new and frightening experience for me as a new independent contractor. It has also been very exciting because I find that as I start to see the dim bulb of hope and faith a small business owner has in social [...]

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As you may have read in this post, the decision was recently made to cut all remaining staff and sell off existing inventory at the e-commerce start-up where I have worked for nearly two years. I am sad about this, but ever hopeful for the next chapter in my life. I was given 6 weeks [...]

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Sometimes being a good friend in social media can be annoying to others. Tell me if this has happened to you: A good friend you’ve known for years (and who is every bit the geek of social media that you are) finds a great news story to share with you. They decide to email it [...]

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Someday, there is a good chance that social media marketing will be a major for college kids. Until then, we all get to this niche of the marketing world from somewhere else. Because of my extensive IT background, I’m frequently asked in job interviews or by consulting clients “How did you end up in marketing? [...]

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Internet forums (or message boards) are as old as the internet itself. From the few early Usenets to the forums available today on just about any topic, forums have played a role in online communication every bit as much as blogging. Handling the corporate side of social media, I have seen traffic on our analytics [...]

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